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Tony Khan Confirms Why AEW Is Tougher To Book Than WWE Raw & SmackDown

As booker of AEW, Tony Khan has a unique perspective. He recently spoke about why Dynamite are tougher to book than WWE’s shows, Raw and SmackDown.

As the booker of AEW, Tony Khan has a unique perspective on WWE’s product and recently spoke about why Dynamite and Rampage are tougher to piece together than Raw and SmackDown. All Elite Wrestling is the first company to attempt going toe-to-toe with WWE since WCW went out of business in 2001. Stars like CM Punk have been reluctant to call AEW direct competition, but it’s still a second wrestling show that is viable enough to support its wrestlers.


Khan hasn’t been shy about hoovering up ex-WWE wrestlers and independent standouts since founding AEW in January 2019. Both the World Heavyweight Champion, Punk, and the interim World Heavyweight Champion, Jon Moxley, are former WWE champions in their own right. Both members of the tag-team champions used to work for The Other Company, while PAC, the All-Atlantic Champion, also performed under the banner as Neville. WWE only has one prominent former AEW wrestler in Cody Rhodes, but as All Elite’s first round of contracts begins to expire in the next few years, that will likely change.

Related: WWE Has 1 Shot At Making Karrion Kross A Main Eventer

Given how stacked AEW’s roster is, Khan faces a challenge each week when booking his two main shows, Dynamite and Rampage. In an interview with the Superstar Crossover podcast, he spoke about why All Elite is more difficult to book than WWE shows: “I can’t get everybody on the show. It is challenging, in some ways when you have three hours of television. If you’re looking at a competitor that has seven hours of television, the people in that company are twice as likely to be on TV if you look at it that way. It’s very competitive for spots, but it also means people have to do the most to maximize the time they do get…” During the interview, Khan also stated that he’s happy AEW has been able to main its spot in the ratings despite so many top stars being injured.

AEW & Tony Khan Are Entering An Important Stretch

AEW is beginning to get more and more of its top performers back. CM Punk appeared at the end of the August 10 episode of Dynamite to confront Moxley. That ought to be a massive boost for the company, as he’s one of the few wrestlers left (be it in WWE or AEW) who can actually move the ratings needle. Bryan Danielson also recently wrestled for the first time in months, while it seems likely that Kenny Omega will be back on television soon.

The upcoming All Out pay-per-view is important for AEW. It’s the first strictly All Elite PPV since Double Or Nothing on May 29. It ran a co-branded pay-per-view with NJPW, Forbidden Door, on June 26 and an ROH branded pay-per-view on July 23. All Out is set to air on September 4 from Chicago, where fans will likely see a Moxley vs. Punk main event match to unify the World Heavyweight Championship.

Next: AEW Has A Serious Main Event Problem

Source: Superstar Crossover

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